Definition: Biracial

Biracial: 1) Of, for, or consisting of members of two races.  2) Having parents of two different races. 3) refers to a person whose parents are of two different socially designated racial groups, for example: Black mother, White father. In a less commonly used, but equally accurate meaning, biracial can also refer to someone who has parents of the same socially designated race, when one or both parents are biracial or there is racial mixing in the family history that is important to the individual. This use of biracial moves us away from requiring “fractions of blood” to recognize the prevalence of racial blending throughout American history. However, the social and psychological experience of the person who uses the term this way may be different from someone who is a “first-generation” biracial.

Courtesy of the Mavin Foundation

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Diversity Quote: “Racism isn’t born folks…

“Racism isn’t born, folks, it’s taught. I have a two-year-old son. You know what he hates? Naps! End of list.” ~ Denis Leary

Last day of our campaign–please help us reach our goal!

So far we have raised $6755 and we need to raise $3245 TODAY! Will you help me do it?

We’ve received some GREAT press lately:

Edmond Sun

Businessweek.com

The Journal Record

Thank you all SO much for your support! This has been an amazing process, but definitely a STRESSFUL one too! Please share our campaign with as many people as possible today–if we don’t meet our goal, we won’t receive ANY of the funds! THANK YOU!

Small Business Uses Crowdfunding To Spread Sugar Coated Message

PRESS RELEASE

FOR IMMEDIATE RELEASE

Contact:  Tracy Jackson

Voice:  (405) 426-9706

Fax: (866) 758-1502

Email: admin@icelebratediversity.com

 Small Business Uses Crowdfunding To Spread Sugar Coated Message

EDMOND, Okla., – June 28, 2012   iCelebrateDiversity.com’s founder, Tracy Jackson speaks to children as young as preschoolers about the simple message of not judging people by their appearance. In fact, she even uses candy to spread the message.

Diversity Jellybeans look like ordinary jellybeans, but they have a secret: “You can’t determine what is on the inside by simply looking at the outside.” A red jellybean might taste like licorice and a black jellybean might taste like coconut. It’s always a surprise with thirty-six flavor and color combinations.

“Many schools use them as part of their anti-bullying and teaching tolerance curriculum,” said Tracy. It’s a simple but resonate message that translates from the classroom to the boardroom. From Apple to Disney to Starbucks, corporations committed to diversity have utilized Diversity Jellybeans as a training tool to bring awareness to subconscious stereotyping and hidden biases.

Enter problem: Her supplier went out of business. “This is both my biggest nightmare and biggest opportunity,” says Jackson, “I have to turn away orders because I don’t have enough capital to meet the manufacturer’s 10,000 pound minimum for custom jellybeans.” Enter (hopeful) solution: So, she took to the popular crowdfunding site Indiegogo.com three weeks ago to help raise the money. While she has raised nearly half of her $10,000 goal, her deadline is fast approaching and if she does not reach her goal, she will receive nothing.

Tracy is hoping people will open their hearts (and wallets) to help her keep spreading this important, yet tasty, sugar coated message. To get involved or learn more about her campaign, visit:  http://www.indiegogo.com/stop-stereotyping

iCelebrateDiversity.com is an Edmond, OK based company that launched in August 2001. The company has grown from being an internet resource for parents to a leading resource for schools and corporations looking for unique tools to assist in teaching about diversity, stereotyping, bullying and team building. For more information, call (405) 426-9706 or visit iCelebrateDiversity.com.

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13 Days and $5646 Needed, Will YOU Help?

We have been given lots of favor in the last 24 hours! We are going to be able to move forward with our manufacturer with a smaller budget AND Indiegogo truly wants us to succeed! They have allowed us to cut our goal to $10,000!! This is AMAZING NEWS! Please help us continue to get the word out about this great teaching tool! Every little bit helps! $1, $5, truly anything you can give!

Will you help us keep this work going? And share it with friends?

Diversity Jellybean Campaign

(might I add that crowdfunding is definitely not for the faint of heart!)